The Capital One Banking Reimagined campaign was a full-scale integrated marketing launch to Capital One 360 customers in the Boston area. The campaign included in-store signage, digital ads, email campaigns, direct mail offers, social media promotions, and public relations outreach. Our team managed the entire campaign, from end-to-end.
During COVID, BAFT (The Banker’s Association for Finance and Trade) faced the challenge of keeping their global transaction banking community connected when in-person events weren’t possible. SW Creative partnered with them to bring their flagship events online, including the 31st Annual International Trade Conference and the Virtual Supply Chain Finance Forum.
That year, we also helped launch BAFT Connect, a fully virtual networking and interactive forum. The goal was simple but ambitious: replicate the energy and engagement of in-person events in a virtual space. Attendees could connect with speakers, participate in discussions, and network with peers across the globe—all from their homes.
Our role spanned the entire process: crafting email and social media campaigns, designing new graphics, setting up the platform, managing invitations, and facilitating the events to ensure a seamless experience. The project not only kept the community connected but demonstrated how virtual events could deliver meaningful engagement in a challenging time.
Our team worked on marketing collatoral for a number of initiatives at SolarWinds. Campaigns included a series of emails and social media announcements about events/ webinars, as well as the presentations themselves, lead gen, and follow ups. We partnered with Carahsoft and the Healthcare Information and Management Systems Society (HIMMS) on several events.
GovDataDownload is a NetApp US Public Sector thought leadership microsite designed to showcase the value of NetApp’s solutions to federal, state, and local government agencies and educational institutions. Articles are published weekly and shared with the US Public Sector team and on social media. The site features articles that address data storage challenges faced by public sector organizations with commentary by NetApp subject matter experts on how to address those challenges.
The Polycom content campaign was an integrated thought leadership program that contained a microsite with blogs, digital ads, social media posts, and other content that drove users to the site. It featured lead generation, account based marketing, and analytics for prospect identification, allowing the team to plan, develop, and execute custom content campaigns.
HughesNet is a high quality satellite Internet provider, offering broadband level speeds, data options and availability even in areas with slow or no high-speed options. We worked on their direct mail program which was the leading revenue generator for the company. Each month we ran several tests and the laminated postcard you see here drove the most response.
In 2025, SW Creative began partnering with Stroll Willowsford to craft monthly feature stories celebrating the families who bring the Aldie community to life. Each piece captures the heart of Willowsford—its people, their passions, and the sense of connection that defines the neighborhood.
Middleburg Life magazine is a division of Greenhill Media. SW Creative Services regularly cover stories about new businesses, events, and the arts in and around Hunt Country as a part of our clients digital marketing strategies.
Broadway Gallery is a fine art and custom framing gallery serving the Washington, DC Metropolitan area. The client was in need of full-scale marketing program to include web design, blog posts, social media promotions, and an online presence during COVID-19. Through our innovative campaigns we were able to bring awareness to the company and hit revenue goals during the pandemic.
GraniTech Inc. is a pioneer in kitchen and bathroom remodeling among other home improvement services based out of Springfield, VA. The client hired us for print advertisements which were used in Clipper advertisements as well as the Local Living section of The Washington Post.
SW Creative designs beautiful artwork on paper and digitally on Etsy.
SW Creative partnered with Five Peaks Yoga in Purcellville to that turn human-first storytelling into a content engine: several articles amplified across social and email, tied to event activations and PR outreach.